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My Narrative

David Hassmann

Jack of all trades. Master of most. Absurdist.
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About Me

My journey as a Freelance Creative Director, Art Director, and Graphic Designer has been one of continuous exploration and growth. I've had the privilege of leading strategic planning, creative ideation, and production across diverse projects, always striving to deliver meaningful and impactful results.

As a freelance web designer for Songwriters Across Texas / Big Easy Entertainment, I blend creativity with functionality, using platforms like Wix to create engaging websites that elevate the entertainment experience and connect with audiences on a deeper level.

During my time with the CBRE South-Central marketing team, I crafted high-end materials designed to communicate clearly and effectively. From presentations to quarterly reports, my work aimed to support business goals and resonate with the target audience.

At Open Sky Media, I took on the role of Production Manager/Graphic Designer, where I developed advertising materials and media kits that communicated the value of our offerings to clients and partners. I worked closely with the sales team to ensure that every piece of content was not only visually appealing but also aligned with our strategic objectives.

At the San Antonio Zoo, I designed wayfinding signage that enhanced the visitor experience, making navigation through the zoo a more intuitive and enjoyable process.

In a leadership role as a Creative Director for a startup, I played a key part in shaping the company's marketing strategy and fostering client relationships. My contributions helped the company grow, leading to the addition of an Account Coordinator and a Graphic Designer to our team.

One of my proudest achievements was leading a rebranding effort that transformed a production design firm into a full-service advertising agency. Through thoughtful messaging and design, we repositioned the company for success and opened new avenues for growth.

As a Senior Art Director, I collaborated with a talented team to bring creative concepts to life. Whether working with photography, illustration, or layout design, my focus was always on creating work that resonated with its audience.

I am proficient in industry-standard software like InDesign, Illustrator, Photoshop, After Effects, Keynote, and Slider Revolution, allowing me to execute projects with precision and creativity.

Throughout my career, I have been honored with awards that recognize my commitment to excellence, including the Summit Awards for Best Website for Custom Builder and three consecutive wins for Best Single Magazine Display Ad.

I hold a Bachelor of Fine Arts in Communication Design, where my portfolio was recognized as Best in Art Direction, a testament to my dedication and passion for design.

Other Oddities

In the world of drawing, I bring imaginative creatures to life, where simple lines evolve into unique landscapes, and graphic pens become tools of creativity.

Writing is my creative pursuit, where words come together to express thoughts and emotions, and sentences are crafted with care and meaning.

Playing golf becomes a joyful escape, where the game is a blend of challenge and tranquility, and each swing is guided by focus and a love for the sport.

Long walks in the park are moments of reflection and connection with nature, where the beauty of the surroundings invites peace, and the simple joys of life are celebrated.

But the greatest joy of all is spending time with my beautiful daughter, where our days are filled with laughter, love, and the simple happiness of being together.

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